Content Creation, Storytelling & Social Media

Ready to stop overthinking your content and actually start creating?

This beginner-friendly, hands-on workshop is designed to help small business owners build confidence with content creation, especially short-form video like Reels and TikToks.  You’ll learn how to generate ideas, tap into trends, and create engaging content for your audience.

Led by award-winning creator Luke Goodall (with over 350 million views), this session blends practical teaching with real-time creation, so you don’t just learn, you do.

Date:  Friday June 12
Time: 1pm to 5pm
Venue: Wurriki Nyal - 137-149 Mercer Street, Geelong

Who Should Attend
- Small to medium business owners
- Beginners or early-stage social media users
- Anyone unsure how to start with Reels or TikTok
- Those wanting hands-on guidance (must bring a phone with Instagram or TikTok installed)


What You’ll Gain
- Confidence in creating content for your business
- An understanding how to come up with ideas and use trends effectively
- Skills to understand how to capture and structure engaging videos
- Permission to experiment (and not fear getting it wrong)
- Walk away with a completed video you created during the workshop


Hands-on. Creative. Confidence-building.

Spots are limited, secure your place and start creating content with clarity and confidence.


REGISTER NOW!

This event is delivered by the City of Greater Geelong and forms part of a suite of free buisness supports designed to help Geelong Businesses Start, Grow and Thrive within our region and facilitated by Luke Goodall.




Luke Goodall is an award-winning Australian comedy writer, director, and producer with over 350 million views and 100k fans.  Praised by Oscar-winner Ron Howard as “among the best writers in the country,” Luke’s work spans viral YouTube series (Antisocial), branded comedy for Disney and Carlton Draught, and TV projects including Best on Ground for Fox Sports.  He’s currently developing film and TV projects, including the adult animation Paw & Order and his debut comedy feature The Catch Up.